Content Marketing Manager Resume Writing Guide & Examples

Are you looking to land your dream job as a content marketing manager? A well-crafted resume is the first step to getting noticed by potential employers. In this guide, we’ll provide you with actionable insights and practical advice on how to write a content marketing manager resume that stands out from the crowd. With our expert tips and examples, you’ll be on your way to landing interviews and securing your dream job in no time.

How to Write Content Marketing Manager Resume That Stands Out?

As a content marketing manager, your resume should showcase your skills and experience in creating and executing successful content marketing strategies. Here are some tips to help you craft a winning resume:

  • Highlight your achievements: Use specific examples to demonstrate your success in creating and executing content marketing campaigns. Include metrics such as website traffic, engagement rates, and conversion rates to showcase your impact.
  • Showcase your skills: Highlight your skills in content creation, SEO, social media, and analytics. These are essential skills for a content marketing manager, and employers will be looking for candidates who excel in these areas.
  • Include relevant experience: If you have experience in a related field such as marketing, advertising, or public relations, be sure to highlight this on your resume. Employers will be looking for candidates with relevant experience in the industry.
  • Use keywords: Use keywords relevant to the content marketing manager role throughout your resume. This will help your resume get noticed by applicant tracking systems and potential employers.
  • Keep it concise: Your resume should be no more than two pages long. Keep it concise and to the point, highlighting your most relevant experience and skills.

By following these tips, you’ll be well on your way to crafting a winning content marketing manager resume. Remember to tailor your resume to the specific job you’re applying for, highlighting your most relevant experience and skills. With a well-crafted resume, you’ll be sure to stand out from the crowd and land your dream job as a content marketing manager.

Related Article: Content Marketing Manager Job Description, Average Salary & Career Path

What Recruiters Consider in Content Marketing Manager Resume?

Recruiters receive hundreds of resumes for a single job opening, and they spend only a few seconds scanning each one. Therefore, it is essential to make your resume stand out from the rest. When it comes to a content marketing manager resume, recruiters look for specific skills and experiences that match the job requirements.

Firstly, recruiters look for relevant experience in content marketing. They want to see that you have worked on content creation, distribution, and promotion. They also look for experience in managing a team of content creators and collaborating with other departments such as sales, product, and design.

Secondly, recruiters look for strong writing and communication skills. As a content marketing manager, you will be responsible for creating and editing content, as well as communicating with stakeholders. Therefore, your resume should showcase your ability to write compelling copy and communicate effectively.

Lastly, recruiters look for a track record of success. They want to see that you have achieved measurable results in your previous roles. This could be in the form of increased website traffic, lead generation, or revenue growth. Make sure to include specific metrics and achievements in your resume to demonstrate your impact.

Key Elements to Include in Your Content Marketing Manager Resume

Your resume is your chance to showcase your skills and experience to potential employers. Therefore, it is essential to include the right elements that highlight your suitability for the job. Here are some key elements to include in your content marketing manager resume:

  • Experience: Highlight your experience in content marketing, including content creation, distribution, and promotion. Also, mention your experience in managing a team of content creators and collaborating with other departments.
  • Skills: Showcase your writing and communication skills, as well as your ability to analyze data and use it to inform content strategy.
  • Achievements: Include specific metrics and achievements that demonstrate your impact, such as increased website traffic, lead generation, or revenue growth.
  • Certifications: If you have any relevant certifications, such as HubSpot Content Marketing Certification or Google Analytics Certification, make sure to include them in your resume.
  • Education: Mention your education, including any relevant degrees or courses.
  • Portfolio: If you have a portfolio of your work, include a link to it in your resume. This will give recruiters a better idea of your skills and experience.

By including these key elements in your content marketing manager resume, you can increase your chances of getting noticed by recruiters and landing your dream job.

Content Marketing Manager Resume Examples

If you’re looking to land a job as a content marketing manager, having a strong resume is essential. In this article, we’ll share four resume examples to help you craft a winning resume that showcases your skills and experience.


Content Marketing Manager Chronological Resume Example – 1

John Doe

123 Main Street

Anytown, USA 12345

(123) 456-7890

[email protected]


Objective:

To obtain a content marketing manager position with a dynamic company that values creativity and innovation.


Experience:

Content Marketing Manager

ABC Company

January 2018 – Present

  • Develop and execute content marketing strategies to increase brand awareness and drive traffic to the company website
  • Create and manage editorial calendars for blog, social media, and email marketing campaigns
  • Collaborate with cross-functional teams to develop and execute integrated marketing campaigns
  • Analyze and report on content marketing performance metrics to optimize future campaigns

Content Marketing Specialist

XYZ Company

June 2015 – December 2017

  • Assisted in the development and execution of content marketing strategies
  • Created and managed editorial calendars for blog and social media content
  • Assisted in the development and execution of email marketing campaigns
  • Analyzed and reported on content marketing performance metrics

Education:

Bachelor of Arts in Marketing

University of Anytown

May 2015

The chronological resume template is a traditional format that lists your work experience in reverse chronological order, starting with your most recent position. This format is ideal for candidates with a strong work history and a clear career progression. Use this template if you have several years of experience in content marketing and want to highlight your career growth and achievements.


Content Marketing Manager Chronological Resume Example – 2

John Doe

123 Main Street, Anytown, USA 12345

(123) 456-7890 | [email protected]


Objective:

To obtain a Content Marketing Manager position in a dynamic organization where I can utilize my skills and experience to drive business growth and success.


Professional Experience:
Content Marketing Manager

ABC Company, Anytown, USA

January 2018 – Present

  • Develop and execute content marketing strategies to increase brand awareness and drive lead generation.
  • Create and manage editorial calendars, including blog posts, social media content, and email campaigns.
  • Collaborate with cross-functional teams to ensure content aligns with overall marketing and business objectives.
  • Analyze and report on content performance metrics to continuously improve strategy and tactics.
Marketing Coordinator

XYZ Company, Anytown, USA

June 2015 – December 2017

  • Assisted in the development and execution of marketing campaigns, including email, social media, and events.
  • Managed the company’s blog, including content creation and editorial calendar management.
  • Conducted market research and analyzed data to inform marketing strategy and tactics.
  • Assisted in the creation of sales collateral, including presentations and proposals.

Education:

Bachelor of Science in Marketing

University of Anytown, USA

Graduated May 2015

The chronological resume template is a traditional format that lists your work experience in reverse chronological order, starting with your most recent position. This format is ideal for job seekers with a consistent work history and a clear career progression. It allows employers to quickly see your career trajectory and the skills and experience you have gained along the way. In this Content Marketing Manager resume example, the candidate has highlighted their experience in developing and executing content marketing strategies, managing editorial calendars, and collaborating with cross-functional teams. They have also included their education and objective statement to provide a well-rounded view of their qualifications.


Content Marketing Manager Functional Resume Example – 1

John Doe

123 Main Street, Anytown USA 12345

(123) 456-7890 | [email protected]


Summary

Experienced content marketing manager with a proven track record of developing and executing successful content strategies. Skilled in creating engaging content across multiple platforms and channels, including social media, email, and blogs. Proficient in SEO and analytics tools to measure and optimize content performance. Strong project management and team leadership skills.


Professional Experience

Content Marketing Manager, XYZ Company

June 2018 – Present

  • Develop and execute content marketing strategies to increase brand awareness and drive lead generation.
  • Create and manage editorial calendars for blog, social media, and email campaigns.
  • Collaborate with cross-functional teams to ensure content aligns with overall marketing and business objectives.
  • Utilize SEO and analytics tools to measure and optimize content performance.
  • Manage a team of content creators and freelancers.
Content Marketing Specialist, ABC Company

January 2016 – May 2018

  • Assisted in the development and execution of content marketing strategies.
  • Created and managed editorial calendars for blog and social media channels.
  • Assisted in the creation of email campaigns.
  • Conducted keyword research and utilized SEO best practices to optimize content.
  • Assisted in the management of freelance content creators.

Education

Bachelor of Arts in English, University of Anytown

Graduated May 2015

This functional resume example highlights the candidate’s skills and experience in content marketing. The summary section provides an overview of the candidate’s expertise, while the professional experience section focuses on specific accomplishments and responsibilities. The education section is brief but relevant to the candidate’s field. This format is ideal for candidates with a strong skill set and relevant experience, but may have gaps in their employment history or are changing careers.



Content Marketing Manager Functional Resume Example – 2

John Doe

123 Main Street, Anytown USA 12345

(123) 456-7890 | [email protected]

Objective:

To obtain a Content Marketing Manager position in a dynamic organization where I can utilize my skills and experience to drive business growth and success.

Summary:
  • Over 5 years of experience in content marketing, with a focus on creating and executing successful campaigns that drive traffic, engagement, and conversions.
  • Proven track record of developing and implementing content strategies that align with business goals and drive measurable results.
  • Strong analytical skills, with the ability to use data to inform content decisions and optimize campaigns for maximum impact.
  • Excellent communication and collaboration skills, with experience working cross-functionally with teams including product, design, and sales.
Professional Experience:
Content Marketing Manager, XYZ Company

Anytown USA | January 2018 – Present

  • Develop and execute content marketing strategies that drive traffic, engagement, and conversions across multiple channels, including email, social media, and the company blog.
  • Create and manage a content calendar that aligns with business goals and supports product launches, seasonal campaigns, and other key initiatives.
  • Collaborate with product and design teams to create compelling content that showcases the company’s products and services and drives customer acquisition and retention.
  • Use data and analytics to measure the success of content campaigns and optimize for maximum impact.
Content Marketing Specialist, ABC Company

Anytown USA | January 2016 – December 2017

  • Assisted in the development and execution of content marketing strategies that drove traffic, engagement, and conversions across multiple channels.
  • Created and managed a content calendar that aligned with business goals and supported product launches, seasonal campaigns, and other key initiatives.
  • Collaborated with product and design teams to create compelling content that showcased the company’s products and services and drove customer acquisition and retention.
  • Used data and analytics to measure the success of content campaigns and optimize for maximum impact.
Education:

Bachelor of Arts in English, Anytown University | May 2015

This functional resume example showcases the skills and experience of a Content Marketing Manager. The resume is organized by skills and experience, rather than chronologically, making it easy for hiring managers to quickly identify the candidate’s qualifications. The resume includes an objective statement, a summary of qualifications, professional experience, and education. The professional experience section highlights the candidate’s achievements and responsibilities in previous roles, demonstrating their ability to create and execute successful content marketing strategies. The education section includes the candidate’s degree and university, providing additional context for their qualifications.


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Content Marketing Manager Combination Resume Example – 1

Summary:

  • Experienced Content Marketing Manager with over 5 years of experience in creating and executing successful content marketing strategies.
  • Proficient in SEO, SEM, PPC, and social media marketing.
  • Skilled in creating engaging content for various platforms including blogs, social media, and email marketing.
  • Proven track record of increasing website traffic, lead generation, and revenue growth.

Professional Experience:

  • Content Marketing Manager – ABC Company (2018-Present)
    • Develop and execute content marketing strategies to increase website traffic and lead generation.
    • Create and manage editorial calendar for blog, social media, and email marketing campaigns.
    • Collaborate with cross-functional teams to create engaging content for various platforms.
    • Analyze and report on content performance using Google Analytics and other tools.
  • Content Marketing Specialist – XYZ Company (2015-2018)
    • Created and executed content marketing strategies to increase website traffic and lead generation.
    • Managed blog, social media, and email marketing campaigns.
    • Collaborated with cross-functional teams to create engaging content for various platforms.
    • Analyzed and reported on content performance using Google Analytics and other tools.

Education:

  • Bachelor of Arts in Marketing – University of XYZ (2015)

This combination resume example showcases the candidate’s experience and skills in content marketing. The summary section highlights the candidate’s expertise in SEO, SEM, PPC, and social media marketing, as well as their ability to create engaging content for various platforms. The professional experience section provides specific examples of the candidate’s achievements in developing and executing content marketing strategies, managing editorial calendars, and collaborating with cross-functional teams. The education section shows that the candidate has a degree in marketing, which is relevant to their field of work. Overall, this combination resume example effectively communicates the candidate’s qualifications for a content marketing manager position.


Content Marketing Manager Combination Resume Example – 2

John Doe

123 Main Street, Anytown USA 12345

(123) 456-7890 | [email protected]


Summary

Experienced content marketing manager with a proven track record of creating and executing successful content strategies. Skilled in content creation, SEO, social media, and email marketing. Strong project management and team leadership abilities.


Professional Experience

Content Marketing Manager

ABC Company | Anytown USA | January 2018 – Present

  • Develop and execute content marketing strategies to increase brand awareness and drive traffic to the company website
  • Create and manage editorial calendar for blog, social media, and email marketing campaigns
  • Collaborate with design and development teams to create engaging content, including blog posts, infographics, videos, and social media posts
  • Optimize content for SEO and track performance using Google Analytics and other tools
  • Manage team of content creators and freelancers

Content Marketing Specialist

XYZ Company | Anytown USA | January 2016 – December 2017

  • Assisted in the development and execution of content marketing strategies
  • Created blog posts, social media posts, and email marketing campaigns
  • Managed editorial calendar and collaborated with design and development teams
  • Optimized content for SEO and tracked performance using Google Analytics and other tools

Education

Bachelor of Arts in Marketing

University of Anytown | Anytown USA | September 2012 – May 2016

This combination resume example showcases the professional experience and education of a content marketing manager. The format combines the chronological and functional resume formats, highlighting both the candidate’s work history and skills. The summary section provides an overview of the candidate’s experience and skills, while the professional experience section details specific job duties and accomplishments. The education section highlights the candidate’s degree and university. This resume template is ideal for content marketing managers who want to showcase their skills and experience in a clear and concise format.

Read Also: Content Marketing Manager Job Posting Template: Tips & Examples

The Do’s and Don’ts of Writing Content Marketing Manager Resume

As a content marketing manager, your resume is your first impression on potential employers. It is essential to make sure that your resume stands out from the rest. Here are some do’s and don’ts to keep in mind while writing your content marketing manager resume.

Do’s:

  • Showcase your achievements: Highlight your accomplishments and how they have contributed to the growth of the company.
  • Use keywords: Use relevant keywords that are specific to the job description to make your resume stand out to recruiters.
  • Quantify your results: Use numbers and statistics to show the impact of your work on the company’s success.
  • Customize your resume: Tailor your resume to the job description and the company you are applying to.
  • Include a summary: Write a brief summary of your skills and experience to grab the recruiter’s attention.

Don’ts:

  • Use generic language: Avoid using generic phrases and buzzwords that do not add value to your resume.
  • Include irrelevant information: Do not include information that is not relevant to the job description or the company you are applying to.
  • Make it too long: Keep your resume concise and to the point. Recruiters do not have time to read lengthy resumes.
  • Forget to proofread: Make sure to proofread your resume for any grammatical errors or typos.
  • Use a generic template: Avoid using a generic resume template. Instead, create a unique and visually appealing resume that showcases your skills and experience.

Conclusion

Writing a content marketing manager resume can be challenging, but by following these do’s and don’ts, you can create a resume that stands out to potential employers. Remember to customize your resume, highlight your achievements, and use relevant keywords to make your resume stand out. With a well-crafted resume, you can increase your chances of landing your dream job as a content marketing manager.

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